Trevor and Judith St Baker
Family Foundation
With charitable initiatives based on a ‘hand up’ philosophy of providing opportunities that empower people to change their path, the Trevor and Judith St Baker Family Foundation contributions are intended to have a direct impact on helping disadvantaged people and ensuring they have the vital support they need.
The Challenge
Wanting to showcase the name of the foundation, a minimal typography logo was designed to form the powerhouse of the brand complemented by a rich colour palette.
The fluid font demonstrates the free-flowing movement of innovation while the individual lettering showcases connectivity. This fluid concept is continued with the secondary monogram which portrays the experience both Trevor and Judith bring to the partnership.
